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Latest Publications

Family walking with cart through a supermarket

Retail stores are often a blackbox when it comes to customer demographics. When POS checkout systems and customer loyalty programs do only reveal a part of the story, video analytics can now cluster store visitors in age groups and match them to male and female gender.

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Latest News

Isarsoft at Innotrans 2026

Transforming Public Transport: Isarsoft at InnoTrans 2026

Isarsoft is excited to announce our participation in the InnoTrans 2026, the international trade fair for transport technology. Join us in Berlin in September to explore how intelligent video analytics can revolutionize passenger counting in vehicles and stations.

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Isarsoft at PTE World 2026

Join Isarsoft at the PTE World 2026 in London

Isarsoft is excited to announce our participation in the PTE World 2026, the world’s leading international airport trade fair. Join us in London this March to explore how intelligent video analytics can revolutionize security and passenger flow at airports.

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Isarsoft at EuroShop 2026

Meet Isarsoft at the EuroShop 2026 in Düsseldorf

Isarsoft is excited to announce our participation in the EuroShop 2026, the world’s no. 1 retail trade fair. Join us in Düsseldorf this February to explore how intelligent video analytics can revolutionize customer journeys in retail.

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Latest Case Studies

isarsoft and wien museum case study

Isarsoft and PKE are jointly implementing an AI-powered visitor counting system at the Wien Museum

By integrating Isarsoft Perception into existing camera infrastructure, the solution automates visitor tracking, improves operational efficiency, and enhances planning. The system enables real-time insights, replacing manual counts and setting a new benchmark for modern, data-driven museum management.

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Shopping Mall

Center West Chooses Isarsoft for Advanced Customer Frequency Measurement

Customer frequency analysis is a crucial aspect of retail analytics, enabling shopping centers to enhance their operations and better cater to visitors. This case study highlights how a major shopping mall implemented Isarsoft's innovative solutions to elevate the shopping experience through actionable, data-driven insights.

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Optimierung des Betriebs des Hafens von Algeciras mit der Verkehrsmanagementlösung von Isarsoft

Port Algeciras and Isarsoft initiate Pilot Project to Optimize Traffic Flow

As part of the European AspBAN (Atlantic Smart Ports Blue Acceleration Network) project, the Port of Algeciras, managed by the Port of Algeciras Bay Authority (APBA), and Isarsoft have launched a pilot project to optimize traffic flow analysis.

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Latest Blog Articles

Family walking with cart through a supermarket

Who are your customers? Detection of age, gender, and group size in retail

Retail stores are often a blackbox when it comes to customer demographics. When POS checkout systems and customer loyalty programs do only reveal a part of the story, video analytics can now cluster store visitors in age groups and match them to male and female gender.

Learn more
Customer browsing a supermarket shelf.

How to: Customer Journey Analysis with Re-ID in Retail

Customer journey analysis with Re-ID provides the retail industry with precise data on footfall, customer behavior, and space utilization. Based on these insights, retailers can make smart decisions for both marketing and operations.

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Re-ID

What is Re-ID? Multi-Camera-Tracking in People Counting

Person Re-Identification, or Re-ID for short, is a computer vision technology that uniquely identifies individuals across different, non-overlapping camera fields of view. While traditional people counting often reaches its limits when individuals leave one camera's field of vision and reappear in another, Re-ID solves the problem of double counting.

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Optimize your business processes.

Utilize Isarsoft’s intelligent video analytics to optimize operations and tracking footfall traffic in real time.