6 Reasons for Isarsoft Video Analytics

Isarsoft Perception is an AI-based video analytics software. It turns existing security cameras into smart sensors that count people, measure customer journeys and dwell times, detect vehicles and license plates, and raise alarms for critical events. It runs on the camera, on edge devices, on your own servers or in the cloud. It is GDPR-compliant and ISO/IEC 27001 certified, and it is used in more than 1,000 installations worldwide.

Our guiding principle has not changed since 2019: we make every camera count. What has changed is the scope. Isarsoft Perception has grown from a counting solution into a platform that understands how people and vehicles move and behave. This article explains what the software can do today and why transit operators, airports, retailers, logistics companies and museums choose Isarsoft.

What is Isarsoft Perception?

Inspired by the human ability to see and perceive, Isarsoft Perception is built for real-world environments outside controlled production settings, such as stations, terminals, stores, roads and ports. We believe that most process statistics can be collected using cameras. The software converts video streams into anonymous metadata and real-time KPIs. Operators work in a browser-based dashboard and draw counting lines and zones directly onto the camera image. Version 6.0, adds customer journey analytics, re-identification (Re-ID), demographics and origin-destination analysis. See the full feature list.

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6 reasons for Isarsoft Video Analytics

1. Cost-efficient with existing camera infrastructure

Security cameras are already installed in stations, terminals, stores and along roads. Isarsoft Perception connects to this infrastructure and removes the need for additional new hardware. Where cameras are already in place, analytics costs drop compared with dedicated sensors, depending on project scale and requirements. Because Isarsoft is a pure software solution, there is no need to open ceilings or rip out installed equipment as improvements arrive as software updates. With the new Axis app, the latest camera generation can even run the analytics locally on the camera itself, with no extra server needed.

2. Beyond counting: understand behavior and journeys

With version 6, the software combines multiple camera views into a single customer journey. Operators measure total dwell time and time between stations, zones or stores and see which paths are used most. Secondary models for age, gender, Re-ID and license plates add further dimensions, taking you from simple people counting to understanding how customers, visitors and passengers really move and behave.

3. Certified privacy by design

Data protection compliance in video analytics always depends on the interplay of software, hosting location and correct configuration. Isarsoft Perception is designed with these criteria in mind. Depending on the configuration, the software is usually operated on-premises on the customer’s infrastructure. Raw video is converted directly into anonymous metadata, and only this metadata is stored. Faces and license plates are blurred in real time in the live view. This anonymization cannot be reversed. For cross-camera re-recognition, the software relies solely on abstract features such as colors, shapes and movement patterns, never on biometric data. Exclusion zones permanently mask private windows, neighboring properties or employee areas.

Isarsoft is headquartered in Munich and certified to ISO/IEC 27001. The certification by TÜV SÜD is confirmed in annual audits.

Learn more about Isarsoft's data privacy and information security measures.

4. Flexible deployment: from camera to cloud

Perception runs directly on Axis cameras, on fanless edge devices, on single servers, in server clusters or in any cloud. With on-camera, edge and on-premise deployments, video is processed locally where it is recorded, and no internet connection is required. For trains, trams and buses, EN50155-compliant options are available. Explore all deployment options.

5. Real-time data instead of assumptions

Important decisions need accurate data. Simulations, estimates, and manual surveys rely on assumptions or snapshots, while Isarsoft Perception measures what actually happens, around the clock. This live data feeds planning and operations. It helps reduce friction losses and bottlenecks and improves service quality, profitability, and customer satisfaction. When conditions change, you can react immediately. Alarms for overcrowding, restricted-area breaches, unattended luggage, or tampered cameras trigger instant responses, and real-time KPIs in the dashboard show where processes stall.

6. Open to your system landscape

Perception integrates with leading video management (VMS) and PSIM systems. Via GraphQL API, Python SDK, MQTT or AWS Kinesis, metadata flows into your preferred BI tools, passenger information systems or cloud platforms.

Costs comparison

Isarsoft solutions not only outperform manual counting in terms of data quality and availability but are as well less expensive when used continuously. In industrialized countries, high wages for manual counting and surveys cause high costs.

Most dedicated sensors are significantly more expensive than surveillance cameras. Especially when cameras are already installed, Isarsoft solutions reduce the cost of analytics by a factor up to 10 and provide similar accuracy and insights.

Video analytics as part of your business intelligence

Most organizations already measure sales, staffing and operations, but how people and vehicles actually move often remains a blind spot. Isarsoft Perception closes that gap. It turns camera streams into anonymous, structured data and feeds it into the BI tools, dashboards and data platforms you already use. Footfall, waiting times, occupancy and customer journeys then sit in the same reports as revenue, staffing and service levels. Decisions on efficiency, customer satisfaction and safety rest on measured data instead of assumptions, and every camera you own becomes a source of business intelligence.

Talk to an expert about your use case, or explore our industries: public transport, airports, retail, shopping centers, road traffic & parking, logistics and museums.